DUBAI: Models and influencers including Halima Aden, Mariah Idrissi, and Rawdah Mohamed are set to attend the 10th edition of Modest Fashion Week from April 14-16.
This year’s edition will be held in Abu Dhabi, in the UAE, with previous iterations having been held in Istanbul, Dubai, London, Riyadh, Amsterdam, and Jakarta.
In 2025, organizers expect fashion labels from 10 countries to take part, with a schedule of masterclasses, workshops and panel discussions also on the agenda.
Think Fashion and Miral Destinations are partnering to host the event, with Liam Findlay, CEO of Miral Destinations, commenting: "Hosting the 10th edition of the Modest Fashion Week on Saadiyat Island Abu Dhabi, a globally recognized event in the fashion industry, is a significant milestone.”
The event will draw star power in the form of Aden, Mohamed and Idrissi, who have hit the catwalk for luxury brands during their careers.
Aden has walked the runway at New York Fashion Week multiple times and was also a member of the judging panel at the 72nd Miss Universe pageant in El Salvador in 2023. She shot to fame for being the first woman to wear a hijab in the Miss Minnesota USA pageant in 2016, where she was a semi-finalist.
Mariah Idrissi will attend this year's Modest Fashion Week in April. (File/ Getty Images)
Somali Norwegian model Mohamed, who has an eyewear campaign with Italian label Dolce & Gabbana under her belt, has worked with brands like Boss and H&M and is also a regular on the Cannes Film Festival red carpet in France.
Mohamed walked the Roberto Cavalli show in Dubai in 2024 and previously told Arab News that she “sort of stumbled into modeling” after a mutual friend put her in touch with her manager while she was at university studying for a degree in behavioral analysis and healthcare.
Mohamed said: “I went to a fashion show in Oslo at the end of 2018 where I met my manager. He told me about what they were doing and I went to his office for a meeting and I said I wasn’t sure if I wanted to be a model but I wanted to work in fashion.”
Born in north west London to Moroccan and Pakistani parents, model Idrissi made headlines when she became the first hijab-wearing model to front a major fashion campaign for H&M in 2015.