Najdi Ardah — a testament to vibrant Saudi history

The most popular Ardah style in the Kingdom is the Najdi Ardah. (Supplied)
The most popular Ardah style in the Kingdom is the Najdi Ardah. (Supplied)
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Updated 24 February 2024
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Najdi Ardah — a testament to vibrant Saudi history

The most popular Ardah style in the Kingdom is the Najdi Ardah. (Supplied)
  • Saleh Nasser Al-Abdulwahed, leader of the Saudi Ardah group, told Arab News that the Najdi ardah “stands as a testament to Saudi history”

MAKKAH: Saudi Arabia is home to a rich tapestry of folkloric arts, each with its own distinct features, but all with the same purpose: to express the Kingdom’s history, culture, and heroism.

Over time, these artistic traditions have become essential components of a variety of events and holidays. They predominantly take the form of ardah — group war dances which were originally intended to terrify enemies by showcasing the performers’ military prowess and the power and courage rooted in their past.

Of the many types of ardah, the most popular style in the Kingdom is the Najdi ardah, also known as the Saudi ardah.




The most popular Ardah style in the Kingdom is the Najdi Ardah. (Supplied)

Saleh Nasser Al-Abdulwahed, leader of the Saudi Ardah group, told Arab News that the Najdi ardah “stands as a testament to Saudi history.”

The Najdi Ardah begins with the recital of a poem, after which the drummers begin, establishing the rhythm for the dancers to follow. The group leader then takes the stage, wielding a blade and demonstrating well-practiced movements that match those of warriors in battle. He expertly maneuvers the sword, occasionally laying it on his shoulder, lifting it high, or holding it on its side. He also uses precise finger movements to move the blade in a circular motion, demonstrating his expertise.

Usually, the dancers will be dressed in their finest military outfits.

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The Najdi Ardah begins with the recital of a poem, after which the drummers begin, establishing the rhythm for the dancers to follow.

“Ardah performers don Al-Murawden military uniform, featuring long sleeves. They complement it with Al-Zaboun, a finely crafted wooden cashmere fabric adorned with a cashmere shawl, meticulously made by hand, resembling the ‘dagla’ gown,” Al-Abdulwahed explained. “Additionally, the performers may opt for Al-Saya, a tailored white summer fabric, or the Jokha, which is usually reserved for dignitaries such as kings, princes, and knights.”

He noted that warriors typically choose red clothing, though the shades could vary from a bright, blood-like tone to a more muted burgundy.

The performers will also typically be heavily armed, wearing a dagger, a gun holster, a bullet holder known as mujannad, and a sword. When wearing the uniform, the participant positions his pistol holster to the left and mujannad to the right. Various types of sword are used, each with its own sheath.

The Najdi ardah is a cultural touchstone for many Saudi nationals, and remains widely practiced today, not only in the central part of the Kingdom, but all over the country. It is frequently showcased at weddings. Its involvement in such ceremonies creates a sense of joy and delight, enthralling both older and younger generations.

Folk arts in other regions

The Hejaz region is one of the Kingdom’s most diverse in terms of folk arts. It is renowned for the Majrour art form, characterized by two facing rows of performers wearing tied and belted headbands. Each individual holds a daf in hand, contributing to the performance with special tunes and melodies.

The Yanbawi tarab is a form of collective musical expression, featuring the use of a stringed instrument called a simsimiyya, which is closely tied to maritime culture.

In Taif, the ardah Al-Zir takes center stage during special occasions and holidays. This dance involves the use of swords, guns, and daggers, and is a significant element of cultural festivities.

In the northern region, the traditional arts of Al-Samari and Al-Dahha come to life with two opposing rows of performers creating harmonious rhythms, playing melodies such as Al-Mashoub, Al-Zubai, and Al-Hajini.

 


Boris Johnson praises Kingdom’s rapid transformation at Saudi Media Forum

Boris Johnson praises Kingdom’s rapid transformation at Saudi Media Forum
Updated 22 sec ago
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Boris Johnson praises Kingdom’s rapid transformation at Saudi Media Forum

Boris Johnson praises Kingdom’s rapid transformation at Saudi Media Forum
  • Former PM commends crown prince as a ‘leader with courage’
  • Compares rapid development in Saudi Arabia with UK’s sluggish progress

Riyadh: Saudi Arabia’s bold leadership and rapid transformation under Vision 2030 should serve as a model for other nations, former UK prime minister Boris Johnson said today at the Saudi Media Forum in Riyadh.

Comparing the Kingdom’s accelerated economic and infrastructure development to the UK’s sluggish progress, Johnson highlighted Saudi Arabia’s ability to execute large-scale projects efficiently, crediting its decisive leadership for the shift.

“I visited NEOM eight years ago, and there was absolutely nothing there. Now, Saudi Arabia has built world-class resorts, with 12,000 hotel rooms under development,” he said. “Meanwhile, in the UK, we still struggle to complete one railway.”

Johnson praised Vision 2030 as the foundation of Saudi Arabia’s progress, highlighting its role in economic diversification, infrastructure expansion and social reforms. “Fifty percent of the Saudi economy is now non-oil,” he said, citing the Kingdom’s shift toward tourism, technology and renewable energy as key indicators of success.

Women’s empowerment also featured prominently in his remarks. Johnson highlighted that Saudi women’s participation in the technology workforce now surpasses that of Silicon Valley and Europe. “Look at the speed of change,” he said. “We in the UK need to learn from this.”

Beyond economic reforms, Johnson acknowledged Saudi Arabia’s rising diplomatic and geopolitical influence. He referenced its role in global discussions and peace initiatives, calling the Kingdom a key player in shaping the region’s future.

On the crisis in Gaza, Johnson called for strong leadership and reconciliation, urging the need for leaders with the courage to push for peace. “Saudi Arabia is playing a historic role in bringing long-term peace and prosperity to the region,” he said.

Johnson contrasted Saudi Arabia’s ability to execute large-scale projects quickly with the bureaucratic delays plaguing infrastructure development in the UK. “You’ve spent $68 billion on these projects, and we still can’t complete one railway,” he said, referencing the UK’s stalled High Speed 2 rail project.

“Saudi Arabia is a country where things are happening with incredible speed and decisiveness. Frankly, we need to learn that in the UK,” he added.

Shifting focus to media and public perception, Johnson criticized the role of social media algorithms in shaping biased narratives. He said that platforms like YouTube and Twitter often reinforce pre-existing beliefs rather than providing balanced perspectives. “We need to ensure the media presents balanced facts, rather than reinforcing pre-existing biases,” he added.

Reflecting on his own career, Johnson discussed his transition from journalism to politics, and said that he wanted to shift from critiquing policy to actively shaping it. “As a journalist, you throw rocks. As a politician, you build,” he added.

Johnson also pointed to the difficulty of leadership in a social media-driven world, where political figures face instant scrutiny and polarized opinions.

Concluding the session, Johnson praised Crown Prince Mohammed bin Salman’s leadership, quoting Winston Churchill: “Courage is the most important virtue, and this country is fortunate to have a leader with courage.”

The Saudi Media Forum 2025, held in Riyadh from Feb. 19-21, brings together global media figures, policymakers and industry leaders to discuss the future of media, governance and international relations.


Women work to redefine leadership strategies in Middle East entertainment industry

Women work to redefine leadership strategies in Middle East entertainment industry
Updated 41 min 2 sec ago
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Women work to redefine leadership strategies in Middle East entertainment industry

Women work to redefine leadership strategies in Middle East entertainment industry
  • Women increasingly taking on leadership roles
  • Rapidly expanding industry offers new opportunities  

RIYADH: Women are increasingly taking on leadership roles in the region’s entertainment industry, in operations, strategy and risk management.

At the IAAPA Middle East Trade Summit 2025 in Riyadh on Tuesday, female executives shared how they are adapting leadership strategies to meet the sector’s rapid evolution.

For many professionals in the region, careers in entertainment were not an obvious choice. Nada Radwan, business development manager at Adirondack Studios, spoke about her transition from interior design to themed entertainment.

“In the Arab world, family plays a big role in career choices, and medicine and engineering are often seen as the safest options,” she said. “For me, I knew that math and chemistry were not for me, so I chose interior design — something creative yet practical.”

She described how her fascination with how spaces evoke emotions led her into the entertainment industry. “I had no plan of becoming anywhere close to this industry. I just followed what excited me,” she said. “My advice to those considering a career shift? Go for it. Build on what sparks joy for you, be open to learning, and move forward with no regrets.”

With the industry rapidly expanding, a new challenge has emerged — managing a younger workforce with different priorities. Hind Galadari, deputy general manager at Warner Bros. World Abu Dhabi, highlighted the evolving expectations of Gen Z employees.

“They don’t care about job security the way previous generations did,” she said. “They care about their well-being, their purpose, and what they can contribute to the world.”

Moderated by author and development coach Maya Mattar, the session, “Women Transforming the Middle East’s Entertainment Industry,” set a bold tone.

“This is not your typical women’s empowerment session,” Mattar said. “We are not here to preach or hand out badges of honor. In this room, we have a seat at the table, and let’s be honest — it’s a pretty good seat.”

Lina El-Deek, partner at PwC Middle East, emphasized that the success of entertainment projects depends on balancing customer experience, financial sustainability and data security.

“We have an existential risk in driving the right customer experience,” she said. “It’s all about how people feel when they visit our attractions. Will they come back? Will they recommend it to others? If we don’t get this right, we fail.”

She also stressed the importance of building inclusive workplaces. “This business is all about diversity. We bring people from across the world, and we need to manage that properly,” she said. “Leadership must set the right tone, create clear cultural policies, and engage employees through active inclusion.”

Galadari emphasized the need for adaptability when improving workforce culture. “The culture doesn’t change overnight,” she said. “The park opens in an instant, but the team takes time to transition. That’s why hiring the right mindset, not just skills, is essential.”


Digital economy must include all communities, says Digital Cooperation Organization’s secretary-general

Digital economy must include all communities, says Digital Cooperation Organization’s secretary-general
Updated 19 February 2025
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Digital economy must include all communities, says Digital Cooperation Organization’s secretary-general

Digital economy must include all communities, says Digital Cooperation Organization’s secretary-general
  • Over a third of world lacks access to internet, says Deemah Al-Yahya
  • Tech leaders must develop ‘responsibly, transparently’ for ‘everyone’

AMMAN:More than one third of the world’s population still lacks access to the internet, said Deemah Al-Yahya, secretary-general of the Digital Cooperation Organization, who stressed that underserved communities must be included in the digital economy.

Al-Yahya highlighted the current status of digital transformation during the multilateral organization’s 4th General Assembly meeting in Amman on Wednesday.

Although the digital economy is expected to hit $16.5 trillion by 2028, accounting for 17 percent of the globe’s gross domestic product, the divide in digital exclusivity remains deep despite this rapid progress, Al-Yahya said.

“This gathering is the beginning of a new era for a global collaboration … in today’s world digital transformation is no longer a choice, it is imperative.”

Speaking on artificial intelligence, Al-Yahya said the global market value of AI is expected to exceed $800 billion by 2030, yet it is available in only a handful of countries.

Al-Yahya asked the question: “Will AI (deepen) existing divides or will it be a force for inclusion and prosperity?”

“Leaders in technology must ensure that AI and developing technologies are developed responsibly, transparently, and for the benefit for everyone and all.

“The voices of young people, women, and underserved communities must not just be included, but must be given the power to shape policies, lead initiatives and build the digital economy of the future.”

As a part of the event, a Digital Prosperity Awards ceremony celebrated the achievements of international and regional companies.

This included Saudi Arabia’s Ministry of Human Resources and Social Development which won an award for “Digital Transformation: Decision Making” and Tuwaiq Academy for “Digital Transformation: Cooperation.”

Sami Smeirat, Jordan’s minister of digital economy and entrepreneurship, spoke about the power of the event: “Together we can shape the future where digital cooperation unlocks new opportunities and creates lasting prosperity for all.”

The event features panels and discussions with leading experts from across the world.

The DCO was founded in November 2020 and currently has 16 nations as members including Saudi Arabia, Jordan, Pakistan, Bahrain, Bangladesh and Oman. It also has 39 observer partner organizations.

The DCO member states have a collective GDP of $3.5 trillion and serve a combined market of nearly 800 million people, more than 70 percent of whom are under the age of 35.


Saudi, Japan officials discuss relations in Tokyo

Saudi, Japan officials discuss relations in Tokyo
Updated 19 February 2025
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Saudi, Japan officials discuss relations in Tokyo

Saudi, Japan officials discuss relations in Tokyo

TOKYO: Parliamentary Vice-Minister for Foreign Affairs Hisashi Matsumoto met with Saudi Arabia’s Ambassador Ghazi Faisal S. Binzagr on Wednesday to discuss various issues, including the two nations’ recently launched Strategic Partnership Council.

Matsumoto highlighted that this year marks the 70th anniversary of diplomatic ties between the two countries, and expressed hope relations would continue to develop in various fields.

Binzagr echoed Matsumoto’s sentiments and thanked him for attending the recent Japan-Saudi Vision 2030 Ministerial Roundtable in Riyadh.


KSrelief organizes training in Aden on cholera, infection controls

KSrelief organizes training in Aden on cholera, infection controls
Updated 19 February 2025
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KSrelief organizes training in Aden on cholera, infection controls

KSrelief organizes training in Aden on cholera, infection controls
  • 170 doctors, nurses and healthcare workers from across Yemen receive training

RIYADH: The Kingdom’s aid agency KSrelief recently held a training course in Aden governorate for healthcare personnel to treat cholera patients and institute infection controls, the Saudi Press Agency reported on Wednesday.

The course was held in partnership with the World Health Organization and the Ministry of Health, as a part of the cholera-prevention project in Yemen.

A total of 170 doctors, nurses, and healthcare workers from across Yemen received training on Feb. 12 and 13.

The course covered epidemiological definitions, transmission methods, risk factors, clinical manifestations, dehydration assessment, cholera management during pregnancy, and treatment of malnourished children.

The initiative is a part of Saudi Arabia’s efforts, through KSrelief, to enhance Yemen’s healthcare system, particularly the management of infectious diseases.