Startup Wrap – cross-border funding and acquisitions flourish as MENA activity steps up 

Startup Wrap – cross-border funding and acquisitions flourish as MENA activity steps up 
US-based AI platform aiXplain benefitted from a pre-series A funding round led by venture capital firm Wa’ed Ventures. Supplied
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Updated 01 October 2024
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Startup Wrap – cross-border funding and acquisitions flourish as MENA activity steps up 

Startup Wrap – cross-border funding and acquisitions flourish as MENA activity steps up 

CAIRO: Regional startup activity has seen many acquisitions and funding rounds in recent weeks, with climate technology, artificial intelligence, and Web3 garnering the most attention. 

Saudi Arabia’s venture capital firm Wa’ed Ventures, a $500-million Aramco subsidiary, led California-based AI platform aiXplain’s $6.5 million pre-series A funding round. 

Backed by US-based firms including Transform VC and Calibrate VC, aiXplain has raised a total of $16.5 million since its inception, aiming for a global rollout of AI solutions. 

Founded in 2020 by Hassan Sawaf, aiXplain has designed an integrated platform to simplify the creation, deployment, and management of AI solutions. 

The company aims to democratize access to AI innovation by enabling the building of advanced solutions through natural language prompts for users with no coding background. 

This approach allows businesses to maximize operational efficiencies by accelerating the time and effort needed for integrating AI into large-scale operations. 

“Hassan and his team deeply understand the global disparity in AI access and the potentially damaging effects of leaving this gap unaddressed,” said Fahad Alidi, managing director and CEO at Wa’ed Ventures. 

He added that aiXplain “has already helped close the AI innovation gap in the MENA (Middle East and North Africa) region, and we see significant potential for the company to localize its solutions in the Kingdom.” 

To accelerate its entry into the Kingdom, aiXplain’s existing subsidiary in Saudi Arabia will function as the company’s MENA region headquarters. 

Beyond the Kingdom, aiXplain works with businesses worldwide to build AI solutions efficiently, as well as fine-tune and benchmark AI models. 

Oman-based climate tech 44.01 secures $37m in series A funding 

Oman-based climate technology startup 44.01 has closed a $37 million series A funding round, led by Equinor Ventures with participation from Shorooq Partners, Air Liquide Venture Capital, Alumni Ventures, and other investors. 

Founded in 2020 by Talal Hassan, Ehab Tasfai, and Karan Khimji, 44.01 specializes in eliminating carbon dioxide by converting it into rock. 

The funding will enable the firm to continue refining its technology, develop commercial-scale projects, and expand its deployment internationally. The company’s tech has been piloted in Oman and the UAE. 

Talal Hasan, founder and CEO of 44.01, said: “We believe mineralization can play a significant role in protecting and repairing our climate. We are grateful to our investors for committing to that mission and for demonstrating their confidence in our technology.” 

He added: “Our investors bring a wealth of international expertise and experience that will help us to accelerate our development and ultimately mineralize CO2 at scale world-wide.”

Sentient Labs raises $85m in seed investment 

UAE-based Web3-focused startup Sentient Labs has raised an $85m through a seed investment round co-led by Pantera Capital and Framework Ventures, with additional funding from Arrington Capital, Canonical, Dao5, and others. 

Founded in January 2024 by Sandeep Nailwal, Pramod Viswanath, and Himanshu Tyagi, Sentient Labs is dedicated to democratizing AI development to ensure its benefits are shared by humanity as a whole. 

Sentient Labs will use the capital to accelerate the development of its open-source AI platform. 

Muller & Phipps acquires Power League Gaming 




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Regional technology distribution house Muller & Phipps Middle East Group has acquired UAE-based gaming and esports agency Power League Gaming for an undisclosed value. 

The acquisition will see Muller & Phipps invest in scaling Dubai operations and expanding into Saudi Arabia in the fourth quarter of 2024. 

Founded in 2013 by John Lacey, Power League Gaming offers comprehensive solutions for brands entering the gaming sector and publishers engaging audiences through esports events, content creation, and omni-channel ecosystem development. 

Muller & Phipps will acquire all company assets, retaining the management team to lead the business. 

“With Power League Gaming we see market experts who have grown rapidly and who have the talent and drive to take the business and the category itself to the next level across our region. We are excited to launch into Saudi Arabia later this year and to offer local clients the latest and most commercially sound esports and gaming strategies in the field,” group CEO of Muller & Phipps Middle East Group Holdings, Trevor Price, said. 

Tokinvest secures $500k in pre-seed funding 

UAE-based tokenization platform Tokinvest has raised $500,000 in pre-seed funding from a group of investors, including Michael Ourabah, CEO of global infrastructure provider BSO. 

Founded in 2024 by Scott Thiel and Matthew Blom, Tokinvest creates virtual tokens representing rights to assets, connecting real-world asset issuers with global investors through its marketplace. 

The newly acquired funds will be used to enhance Tokinvest’s technological infrastructure, expand its team, and accelerate market penetration. 

“We are immensely grateful for the trust and support from our early investors. This funding fuels our technological and operational development and solidifies our strategy to lead in the real-world asset tokenization space. We are excited about the opportunities that lie ahead and are keenly focused on launching our marketplace later this year,” Thiel, the company’s CEO, said. 

Swyt concludes undisclosed seed round 

UAE-based IT solutions provider Swyt has concluded an undisclosed seed funding round. 

Founded in 2022 by Edouard Bouvet, Swyt offers an all-in-one platform designed to simplify and secure IT operations for businesses. 

The seed funding will support Swyt’s mission to accelerate research and development on their platform and expand its presence throughout the Gulf region. 

Dopay closes $13.5m series A extension round 




Dopay team. Supplied

Egypt-headquartered fintech Dopay has closed a $13.5 million series A extension round, adding to a previous $18 million series A round raised in 2021. The new funding initiative was led by Argentem Creek Partners with participation from existing investors. 

Founded in 2014 by Frans van Eersel and Ahmed Nassef, Dopay offers a virtual banking platform that digitizes cash payments from employers to workers and other beneficiaries. 

The fresh funding will enable Dopay to expand in Egypt, launch new financial services, and extend its multi-bank, multi-country platform to other markets. 

“This funding comes at a pivotal moment, with our growth exhibiting a true hockey stick trajectory. The new funds will help us elevate our platform and, in collaboration with our partner banks, leverage deposited funds to create a self-financing lending model,” Eersel said. 

“This model will allow deposited amounts to fuel a lending portfolio, fostering a sustainable and mutually beneficial financial ecosystem. Our customers can look forward to new financing products that will be seamlessly embedded into our platform, enhancing their overall experience,” he added. 

Majarra acquires NLP technology provider Lableb 

UAE-based Arabic digital content provider Majarra has acquired natural language processing technology provider Lableb for an undisclosed amount. 

Founded in 2004 by Abdulsalam Haykal, Majarra provides Arabic content through its app, offering a vast library of over 50,000 articles, videos, and audio content. 

Lableb, founded in 2017 by Kinda Al-Tarbouch, offers Arabic AI services and NLP. The acquisition aims to solidify Majarra’s position at the forefront of Arabic digital innovation and marks its entry into the rapidly expanding AI sector. 

“Joining Majarra marks an exciting new chapter for Lableb. Our shared vision of advancing Arabic AI and NLP will drive innovation and deliver significant value to online businesses and their customers. Lableb’s tools are robust, ready to deploy, and capable of handling millions of queries weekly,” Al-Tarbouch said. 


Saudi Cabinet approves cooperation agreement with WEF to secure minerals for development

Saudi Cabinet approves cooperation agreement with WEF to secure minerals for development
Updated 59 min 22 sec ago
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Saudi Cabinet approves cooperation agreement with WEF to secure minerals for development

Saudi Cabinet approves cooperation agreement with WEF to secure minerals for development

RIYADH: Saudi Arabia’s Cabinet has authorized the Ministry of Industry and Mineral Resources to sign a cooperation agreement with the World Economic Forum to secure critical materials for global development.

According to the Saudi Press Agency, the Cabinet — chaired by Crown Prince Mohammed bin Salman — gave the green light for the deal among a host of decisions.

Strengthening the mining sector is a crucial goal outlined in the Kingdom’s Vision 2030 agenda, as the nation is steadily spearheading its economic diversification journey by reducing its reliance on crude revenues. 

Speaking at the Future Minerals Forum in Riyadh in January, Alkhorayef said that Saudi Arabia seeks to promote exploration opportunities across 5,000 sq. km of mineralized belts in 2025, aligned with the Kingdom’s plans to establish mining as the third pillar of its industrial economy. 

At that time, the minister added that Saudi Arabia’s mining sector is the fastest growing globally, with the country holding an estimated mineral potential worth $2.5 trillion. 


New International Retail Council launched in Riyadh

New International Retail Council launched in Riyadh
Updated 04 February 2025
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New International Retail Council launched in Riyadh

New International Retail Council launched in Riyadh

RIYADH: An International Retail Council designed to unite top experts, decision-makers, and industry stakeholders has been launched at an industry event in Riyadh.

Announced at the Retail Leaders Circle Global Forum, event chairman Panos Linardos said the new body will tackle upcoming challenges and opportunities facing the sector across the globe.

This year’s gathering, taking place from Feb. 4 to 5, comes as the Kingdom’s retail sector continues to show strong resilience and sustained growth, with total sales reaching SR37.4 billion ($9.97 billion) in the third quarter of 2024, despite ongoing global economic uncertainties. 

Retail sales in the Kingdom are forecast to reach $161.4 billion by 2028, according to data platform Statista, while the e-commerce sector is projected to surpass $13.2 billion by 2025.

Setting out the importance of the new council, Linardos said: “The IRC is not just another industry initiative — it is a forward-thinking response to an evolving global landscape.” 

He added: “Retail is more interconnected than ever, yet faces growing complexity in regulation, technology, and consumer behavior. The IRC will unite leaders, visionaries, and experts to facilitate global dialogue, drive innovation, and shape policies that will define the industry’s next era.” 

During his speech, the chairman highlighted that the IRC will initially focus on four key pillars shaping the future of commerce: luxury goods, retail real estate, cross-border trade, and grocery businesses.

Linardos also shed light on how geopolitical changes, economic volatility, supply chain challenges, and the rapid growth of artificial intelligence, as well as digital commerce, are transforming the retail industry at an unprecedented rate. 

“The rules of global trade are being rewritten, cross-border commerce is evolving, and consumer expectations are shifting faster than ever before. In this moment of transformation, the need for collaborative leadership, innovation, and a strategic vision for the future of retail has never been greater,” he said.

The chairman added that the discussions at the forum will reflect shared goals and help lay the groundwork for actionable solutions.

Held under the theme “Rebuilding a Shared Future,” the event commenced with the “Business Outlook: Navigating A New Global Order” session. 

It explored how geopolitical tensions, economic instability, and fast-paced technological advancements are affecting global commerce, with international business leaders sharing strategies to turn volatility into opportunity while fostering resilience and innovation.

Another session titled “A New Leadership Order: Building Growth in Turbulent Times” followed, highlighting the importance of leadership in overcoming economic challenges, boosting productivity, and promoting sustainable growth.

Industry experts shared strategies during the session for navigating complex business environments and using strategic adaptability to succeed in a constantly changing marketplace.

Discussions also centered on the transformative impact of social commerce, which is changing how consumers shop, engage with brands, and interact online.

With e-commerce in the Middle East expected to reach $57 billion by 2026, the importance of marketplaces in meeting shifting consumer expectations is crucial. 

Chief Content Officer at EMARKETER Zia Daniell Wigder presented a report created in collaboration with the RLC Global Forum which offered a data-driven roadmap for the future of e-commerce in the Gulf Cooperation Council, providing valuable insights into consumer trends, market dynamics, and opportunities for sustainable growth in the region.

AI was another key focus of the day, with several sessions exploring its transformative impact on the retail sector. 

Industry leaders discussed how the technology is being leveraged to enhance personalization, optimize supply chains, and improve operational efficiencies at scale.

According to a new report released by Knight Frank, Riyadh and Jeddah are driving a major transformation in Saudi Arabia’s lifestyle retail sector, reshaping the retail scene with 394,900 sq. meters of upcoming developments, all scheduled for completion by 2027.

The report further disclosed that the planned developments include food and beverage outlets, entertainment options, and lively public spaces.

Both major Saudi cities currently provide 670,500 sq. meters of lifestyle retail space, reflecting a 12 percent surge over the past year.

In Riyadh, the average lease rate for retail spaces is SR2,360 per sq. meter, with a 96 percent occupancy rate, while in Jeddah, lease rates average SR2,030 per sq. meter, with an occupancy rate of 70 percent.


E-commerce share in Saudi Arabia’s retail sector to hit 46% by 2030: Visa official 

E-commerce share in Saudi Arabia’s retail sector to hit 46% by 2030: Visa official 
Updated 04 February 2025
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E-commerce share in Saudi Arabia’s retail sector to hit 46% by 2030: Visa official 

E-commerce share in Saudi Arabia’s retail sector to hit 46% by 2030: Visa official 

RIYADH: Saudi Arabia’s consumer retail spending is projected to experience significant growth in the coming years, with e-commerce expected to account for 46 percent of the overall retail sector by 2030, according to a Visa executive.

Speaking to Arab News at the Retail Leaders Circle in Riyadh on Feb. 4, Ali Bailoun, regional general manager of Visa, highlighted that Saudi Arabia currently represents 44 percent of the total retail spending in the Gulf Cooperation Council region.

Bailoun’s remarks reflect Saudi Arabia’s ongoing shift toward a more diversified, digitally-driven economy, where e-commerce plays a pivotal role.

E-commerce in Saudi Arabia

Earlier this month, data from the Ministry of Commerce revealed that Saudi Arabia’s e-commerce sector continues to show strong growth. As of the fourth quarter of 2024, the Kingdom now has 40,953 registered e-commerce businesses, marking a 10 percent year-on-year increase.

“In line with Vision 2030, we see Saudi growing or doubling the payment volume by 2030. Even if you look at e-commerce, we expect e-commerce to grow to 46 percent by 2030. So, we see growth and we see potential. And you can see this on the ground,” said Bailoun. 

He added: “Today, you can go anywhere in Saudi Arabia, and you can use your card and make any payments in any retail shop.” 

Bailoun noted that e-commerce in Saudi Arabia currently accounts for 29 percent of all consumer retail payments in 2024, and is projected to rise to 46 percent by the end of this decade.

He also highlighted that cross-border transactions represent 15 percent of consumer retail payments in Saudi Arabia for 2024.

Supporting these insights, a September 2024 report from Saudi Arabia’s Small and Medium Enterprises Authority indicated that the Kingdom’s retail sector is poised to double between 2020 and 2025, with an annual compound growth rate of 15 percent.

Furthermore, a December report from Statista projected that credit card penetration in Saudi Arabia will reach 46.83 percent, continuing a trend of growth observed over the past 15 years.

Technological advancements

Bailoun suggested that data should be used wisely by retailers to enhance the growth of cross-border business. 

“My recommendation always to retailers is data. You need to find a way to collect and optimize your data and then customize these solutions,” said Bailoun. 

He added: “You need to work with data, not only yourself. You need to look at the market. You need to look at the region and start building up on the data you have to customize the solutions or build up these solutions.” 

The Visa official further said that the implementation of advanced technologies like Artificial Intelligence is also crucial to elevate the growth of both physical and e-commerce retail sectors. 

“Today when you look at social media, sometimes you like something and you read more about it. Then it becomes it pops up in different areas. It is all AI,” he said. 

A recent report by market research firm IMARC echoed similar sentiments, emphasizing the growing role of technology in shaping the e-commerce retail sector.

According to the report, the increasing use of data analytics and AI algorithms to personalize shopping experiences is a key driver of the market. “The expanding use of data to recommend products based on a user’s browsing and purchase history is making it easier for customers to discover items they may be interested in,” the report stated.

IMARC also highlighted that Saudi Arabia’s e-commerce market was valued at $22.9 billion in 2024, with projections indicating it will reach $708.7 billion by 2033, reflecting a compound annual growth rate of 12.8 percent.

Visa’s Saudi operations

He also talked about Visa’s close cooperation with STC Bank, which recently received a non-objection certificate from the Saudi Central Bank to commence its banking operations in the Kingdom. 

“We are a payment technology network. We work and we enable all players in the ecosystem; be it a traditional bank, digital bank, a wallet, a merchant, or maybe a telco provider. We work and we operate and enable the whole ecosystem,” said Bailoun. 

He added: “STC was a wallet. They’ve converted to become a digital bank. We’ve been working with them when they were a wallet, we will continue working with them when they become a bank again. We enable them to do payment credentials, which means they can issue a card under the Visa brand, and they go and do payments anywhere and everywhere in the world.” 

Calling Saudi Arabia one of the strategic markets of Visa, Bailoun also outlined some of the major initiatives taken by the payment card services company in the Kingdom. 

In October 2024, Visa opened its fifth innovation center globally in Riyadh in the King Abdullah Financial District. 

“Today, if you have a problem statement. If you have anything you want to solve or cater for, we sit down together with many partners, we co-create and come up with a solution in that innovation center,” said Bailoun. 

He added: “In addition, we have some best practices and some experiences that we’ve taken from around the world; be it on the gaming, on AI or gen AI. We have something on urbanization. In the innovation center, we have also added something that will cater for the new cities the likes of Neom, the likes of Qiddiyah.” 

Bailoun also detailed Visa’s major partnerships in the Kingdom with retailers including Cenomi Retail and Marriot Bonvoy. 

“With Cenomi, we have signed a deal to work on two parts; the loyalty platform and we have also worked on something called co-brand. So, Cenomi will have a co-brand credit card. The more you spend on their card, the more loyalty you get, and then you can redeem within the group,” said the Visa official. 

He added: “Marriott Bonvoy is a group of hotels. It’s a loyalty platform, one of the big platforms globally. The card is issued in partnership with Visa and Bonvoy. So, the more you spend, the more you will get points to redeem in Bonvoy hotels.” 


Closing Bell: Saudi Arabia’s main index closes in green at 12,434

Closing Bell: Saudi Arabia’s main index closes in green at 12,434
Updated 04 February 2025
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Closing Bell: Saudi Arabia’s main index closes in green at 12,434

Closing Bell: Saudi Arabia’s main index closes in green at 12,434

RIYADH: Saudi Arabia’s Tadawul All Share Index rebounded on Tuesday, as it gained 56.90 points or 0.46 percent to close at 12,433.93.

The main index witnessed a total trading turnover of SR6.30 billion ($1.68 billion), with 155 stocks advancing and 70 retreating. 

The Kingdom’s parallel market, Nomu, also gained 139.99 points to close at 31,197.37. 

The MSCI Tadawul Index edged up by 0.44 percent to close at 1,548.61.

The best-performing stock on the main market was Kingdom Holding Co. The firm’s share price increased by 8.89 percent to SR10.78. 

The share price of Allied Cooperative Insurance Group increased by 7.25 percent to SR16.86.

National Medical Care Co. also saw its stock price climb by 4.63 percent to SR162.60.

Conversely, the share price of Al-Babtain Power and Telecommunication Co. declined by 4.02 percent to SR44.20. 

On the announcements front, Arab National Bank said that it completed the issuance of riyal-denominated additional Tier 1 sukuk through a private placement in the Kingdom. 

The sukuk issuance was completed under the financial institution’s SR11.25 billion additional Tier 1 capital sukuk program, at a value of SR3.35 billion.

Arab National Bank saw its share price increase by 0.09 percent to close at SR21.52 

Bank Albilad said that its net profit in 2024 reached SR2.8 billion in 2024, representing a rise of 18.47 percent compared to the previous year. 

In a Tadawul statement, the financial institution said that the increase in net profit was driven by an 8 percent rise in net income from investing and financing assets, despite return on deposits and financial liabilities increased by 20 percent. 

The share price of Bank Albilad, however, declined by 0.51 percent reaching SR38.65.


Cenomi Centers explores financing options for $1.3bn flagship malls

Cenomi Centers explores financing options for $1.3bn flagship malls
Updated 04 February 2025
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Cenomi Centers explores financing options for $1.3bn flagship malls

Cenomi Centers explores financing options for $1.3bn flagship malls

RIYADH: Saudi developer Cenomi Centers is considering additional financing options to cover the $1.3 billion cost of its two flagship malls, Jawharat Riyadh and Jawharat Jeddah.

In an interview with Arab News during the ongoing Retail Leaders Circle Global Forum 2025 in Riyadh, the company’s Chief Operating Officer, Bruno Wehbe, shared insights into Cenomi’s financial strategy and the ambitious vision driving the projects.

“We are looking at all options to fund the massive growth that’s coming around the corner,” Wehbe stated. “Our CFO is looking at a multitude of sources. These include raising financing again, it could be sukuk, it could be something else.”

The COO also pointed out that potential funding sources include the sale of non-core assets, such as unused land, a move that has already been announced as part of a broader strategy.

He highlighted that internal operations will contribute to financing growth capital expenditures, stressing that the approach is well-thought-out and strategic.

The Jawharat Riyadh and Jawharat Jeddah projects are set to be transformative for Saudi Arabia’s retail and lifestyle landscape.

“Together, excluding the land, they will cost upward of SR5 billion ($1.3 billion). They are expected to rank among the top one to three in their respective cities and the top five in MENA. This is the benchmark we are aiming for,” Wehbe said.

Jawharat Jeddah is set to open at the end of 2025, with Jawharat Riyadh following in early 2026. These developments are not just aiming to be traditional malls; they are being designed to establish themselves as premier lifestyle destinations.

Jawharat Riyadh, in particular, will stand as one of the region’s largest retail complexes, covering 500,000 sq. meters of land—roughly the size of 70 football fields. The mall will offer 220,000 sq. meters dedicated to retail, office space, entertainment, and food and beverage experiences.

“We are breaking this closed concrete box design that you see across Saudi Arabia, including some Cenomi Centers malls, the old ones in particular,” Wehbe noted. “For example, the Jawharat Riyadh will have almost 27,000 sq. meters of skylight. It’s probably the largest skylight in the Middle East for a lifestyle destination.”

Cenomi Centers is also aiming to set a new benchmark in sustainability. “Sustainability is at the heart of what we do. We’re really aiming to be the first gold LEED-certified mall in the Kingdom, at least in Jawharat Jeddah and then Jawharat Riyadh. We’re aiming for platinum, but we’re promising LEED,” he said.

The tenant mix is a key component of the strategy, according to Wehbe. “What we call ‘magic’ is the mix. You can build the best asset, achieve the highest sustainability standards, and offer the best omnichannel experience. If you don’t have the right mix—meaning the right brands, the right tenants, the right experiences—you won’t have a successful asset,” he explained.

The space allocation within the malls reflects this vision. “We’re planning an additional 65,000 sq. meters of prime office space at Jawharat Riyadh,” Wehbe added.

Phase 2 of the developments will also include an arena, branded residences, and several four- and five-star hotels.

The developer is also focused on introducing unique offerings to the Saudi market. “We are introducing more than 15 to 20 new brands and concepts that will make their debut in Saudi Arabia at Jawharat Riyadh. You’ve never seen them here before,” Wehbe shared.

He continued: “You’re talking about first-of-their-kind concepts created by young Saudi designers and local commissions. We’re also bringing in media studios with broadcast facilities inside Jawharat Riyadh.”

Wehbe also emphasized the company’s commitment to strengthening its financial position and improving its credit rating. “The sukuk we raised last year had multiple purposes. Part of it was used to stabilize and strengthen the capital structure, and part of it went towards improving the credit rating. We had a BB- rating with a stable outlook,” he said.

He added: “Ultimately, our goal is to improve our rating. I personally believe that as soon as growth takes shape—through these two Jawharats and other upcoming announcements—we’ll see progress.”

The company expects significant financial returns from these investments. “Jawharat Riyadh and Jawharat Jeddah will contribute more than 50 percent of our existing EBITDA (earnings before interest, taxes, depreciation, and amortization),” Wehbe stated.

The two malls are projected to generate SR650 million in steady-state EBITDA within about two years, which will account for approximately 50 percent of the current EBITDA base.

“The market will only improve. It’s one of the few bright spots of this region, if not the world,” Wehbe said, highlighting the broader market context and emphasizing how Cenomi Centers’ growth is intricately intertwined with Saudi Arabia’s economic trajectory.

Reflecting on the company’s recent performance, Wehbe described 2024 as a year of record achievements. “We were on track to achieve more than 130 million visits across our 22 centers. 130 million, that’s almost roughly four times the Saudi population. Massive. I don’t think that’s matched anywhere in the Kingdom. We also had record occupancy rates,” he remarked.

The scale of these numbers paints a captivating portrait of the company’s success, a vibrant mosaic of growth against a backdrop of a dynamic, ever-evolving retail landscape.

Looking to the future, Cenomi Centers is determined to deliver on its promises and further elevate investor confidence.

“Investors will finally get the confidence that we are basically executing on what we promised them, and that is the materialization of the promise of the two Jawharats and beyond,” Wehbe concluded.

As the company continues to orchestrate its ambitious vision, these developments beckon as not just destinations, but as a reimagined experience in the heart of a verdant, flourishing market—one that is certainly set to transcend expectations.